There isn’t a age restrict for entrepreneurship. Two Pennsylvania highschool college students embody that concept with their firm, Apollow Pillow.
Their firm sells whimsical pillows. However that’s not all. As a substitute of simply holding all their income, the corporate features a social component. Learn in regards to the mission and the journey of those younger founders on this week’s Small Enterprise Highlight.
What the Enterprise DoesSells and donates throw pillows.
Founders Olivia and Shayna informed Small Enterprise Tendencies, “We promote colourful throw pillows to prospects and donate throw pillows to younger most cancers sufferers.”
Enterprise NicheBringing a social component to the enterprise.
Olivia and Shayna add, “Individuals wish to help the neighborhood via their purchases. And this fashion, they’re supporting native cloth shops and most cancers sufferers.”
How the Enterprise Obtained StartedAt a younger entrepreneur’s class.
Olivia and Shayna attended YEA (Younger Entrepreneurs Academy) collectively. Due to that have, they got here up with their preliminary enterprise concept. They ultimately introduced it to different attendees as effectively.
Greatest WinMaking an enormous presentation.
They clarify, “We introduced our enterprise concept at a younger entrepreneur’s “investor panel.” And it was an enormous win to have the ability to speak to profitable enterprise homeowners.”
Greatest RiskGetting began.
Olivia and Shayna say, “We wouldn’t have the ability to expertise and study these items if we didn’t begin.”
How They’d Spend an Additional $100,000Advertising and occasions.
The 2 founders specify, “That cash might assist us with promoting and attending commerce exhibits or festivals that would get our identify on the market.”
Actually, the pair realized a lot on the preliminary occasion they attended that this stays one among their important objectives. Because the pandemic modified their plans, they nonetheless hope to study and community extra sooner or later.
They added, “We want that we might have attended extra occasions pre-corona, as we solely went to at least one.”
Enjoyable FactIt’s a real neighborhood effort.
The corporate’s cloth is donated by native cloth shops. Moreover, different native firms have reached out to offer provides.
Olivia and Shayna mentioned, “A flower store proprietor donated us further ribbon and lace to embellish our pillows as a result of she wished to help the social influence of our enterprise.”
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Picture: Apollow Pillow